In this thought-provoking interview, Max Shapiro, a commercial real estate professional and accomplished teacher at the Intuitive Life Coaching Academy, shares his journey of integrating intuition into his life and coaching practice. Max delves into the importance of mastering coaching fundamentals and the transformative potential of honing one’s intuitive abilities.

The Power of Combining Fundamentals with Intuition

Max’s journey with intuitive life coaching began with a deep dive into the academy’s dual approach—mastering the fundamentals of coaching and developing intuition as a skill. He describes how these two components create a strong foundation for impactful coaching.

“Mastering the basics allows your intuition to flow more freely,” Max explains. “When the fundamentals become second nature, your mind is free to focus on the deeper layers of connection and insight.”

He compares this process to learning to drive a car—initially, the focus is on every small detail, but over time, it becomes instinctive, allowing you to explore more complex and meaningful aspects of the journey.

Normalising Intuition in Everyday Life

For Max, one of the most profound realisations was understanding that intuition isn’t a mystical or unreachable skill—it’s an innate ability everyone possesses.

“Before joining the academy, I thought intuition was something that just happened occasionally,” Max shares. “Now I know it’s like a muscle you can strengthen through practice and focus.”

This shift in perspective inspired him to normalise intuition as an accessible, everyday tool. “It’s not about waiting for the right moment or the right cosmic alignment—it’s about learning to listen and trust yourself consistently,” he says.

Overcoming the Fear of Intuition

Max acknowledges that tapping into intuition can feel uncomfortable at first, especially when it challenges ingrained habits or leads to unexpected decisions.

“There’s a fear of letting go of old patterns, even if they’re not serving you,” he explains. “But embracing your intuition requires stepping out of your comfort zone and trusting the process, even when it feels unfamiliar.”

Max emphasises that mistakes are part of the journey. “Sometimes you’ll misinterpret your intuition, but those moments are opportunities to learn and refine your understanding,” he says.

ntuition as a Tool for Authentic Living

Max believes that intuition is a direct pathway to authenticity. By listening to your inner voice, you align more closely with your true self and make decisions that resonate with your purpose.

“Intuition is your higher self speaking to you,” he says. “The closer you are to that voice, the more you become the person you’re meant to be.”

This alignment not only enhances personal growth but also strengthens connections with clients, friends, and loved ones.

A Call to Explore Intuition

For those sceptical about the value of intuition, Max offers a compelling perspective: “It’s not about entertainment or curiosity—it’s about empowerment. When you learn to trust yourself, you stop looking for answers outside and start finding them within.”

He encourages those new to intuitive life coaching to start small, practice regularly, and remain open to the process. “It’s not about getting it perfect—it’s about progress and connection,” Max says.

Max Shapiro’s journey with intuitive life coaching highlights the transformative power of blending structured learning with the freedom of intuitive exploration. His story inspires others to embrace their intuition, break free from self-doubt, and create lives of authenticity and purpose.